Rebrand & Website

Following a comprehensive review of strategy and brand values, ROI has completely reinvigorated it’s brand with new designs and logo. A series of Brand workshops with staff will take place to ensure that these core values of “Teamwork, Professional & Trustworthiness” are understood and translated into real words and actions with all our interactions with clients.


Brand Development Executive / Business Development Executive, Milton Keynes

Return on Investment is the market-leading provider of sales support/business development and customer support services to the Automotive Industry.

Our office in Milton Keynes employs circa 50 people and is responsible for supporting the five fleet brands within the Volkswagen Group of companies (Skoda, Audi, Volkswagen, SEAT and Volkswagen Commercial Vehicles). The wider ROI business employs over 200 people across five regional offices – Nantwich (our HQ), Gothenburg (Sweden), Coventry, Gaydon and Milton Keynes.

We have low staff turnover for the sales/business development sector and we represent a fantastic opportunity for experienced sales professionals, new graduates, or those looking to begin their career in the industry.

You will be at the forefront of the fleet sales and business development activity for Volkswagen Group, generating leads and high quality sales appointments for the B2B specialists working in the field. You will also have an important role to play in helping our client keep in touch with existing customers by building a robust pipeline of appointments/sales account reviews.

This is an important and skilled role providing qualified leads and appointments to field-based sales professionals working for our client. You will be account managing our client’s fleet sales activity, responsible for your own database and will be the single point of sales contact for our client.

If you are articulate, motivated and driven to succeed, you’ll thrive in our fast growing, busy company. Whilst like-for-like experience isn’t necessary, it would help your application if you possess:

  • Excellent telephone manner
  • Sales / telemarketing experience / Internal sales experience
  • B2B experience
  • Knowledge of the automotive industry
  • Good business research skills
  • IT literacy (SAGE CRM experience is particularly useful)
  • Office-based experience
  • Experience of working in a targeted environment.
  • Experience of giving world-class customer service

Due to the fast growing nature of ROI, you’ll be able to progress your sales/business development career if you quickly demonstrate your skill and dedication.

For more information, please contact Matt Baty on 0870 460 5474 / 07805648936 or by email: matt.baty@roiltd.co.uk.


SEAT Cars UK: Outsourced Field Team Support

All manufacturers have a difficult task when people in their field team move company, have a long–term illness or are internally promoted. Often, matching someone with the right skills, attitude, flexibility and location becomes a task that can take many months. That is why ROI have put together a service for its clients that allows different options to be taken by the manufacturer to ensure the ‘open’ territory is managed appropriately.


Volvo Cars – New Business Centre – Global Fleet Department

Volvo Cars have appointed ROI to create an insourced Business Support Centre in Gothenburg. After a competitive pitch ROI accepted the challenge to create a more proactive support operation for the Volvo Global Field Sales team that manage the largest International accounts. After a comprehensive selection process ROI has created a multi-lingual team that will take advantage of the latest Microsoft Dynamics CRM system applications in driving process improvement and customer service.


SEAT Cars UK Retailer SME Programme

Having already managed a highly successful programme for a number of years for Skoda, we were asked to provide a new Retailer programme for a new dynamic programme being planned by SEAT to drive local business sales throughout it’s specialist Business Retailer network. As well as providing our core service of data, qualification and appointment setting, SEAT wanted an eMarketing programme in place to support the activity with targeted offers and brand information.


Jaguar Land Rover UK Fleet Support Centre

ROI has won the contract to support the Jaguar Land Rover Field teams at this crucial point when they are looking to expand through new products into the fleet market. As well as the core strengths of ROI’s appointment setting services, we will deliver eMarketing and event support for all Fleet activity.

ROI’s knowledge and experience of TUPE and complex project management meant an extremely short set –up time was possible from contract award to Live date of eight weeks. Being automotive specialists was also essential as ROI now manage the very specific area of Diplomatic and Tax-free sales, where specialist knowledge and process is required.


Bristol Street Motors

After already managing a highly successful Corporate Sales Programme in 2014, Bristol Street once again asked ROI to provide Data, Qualification and Appointments for their National Sales Manager. More recently, ROI has provided Prospect Feedback/Lost Sales Analysis obtained following face-to-face meetings giving further insight on sales opportunities.


Peugeot & Citroen Corporate Fleet & Retailer SME Progrmame

ROI has worked with the Peugeot brand since 2010 developing and managing it’s Retailer SME lead generation programme.

After a competitive tender process in late 2014, ROI secured both Citroen and Peugeot brands fleet centre support work, as part of a new Group approach to the market. Activities include lead generation for 140 dealerships and 12 corporate sales field team personnel, demo management, tender management and inbound enquiry management

In March 2015 PSA made the decision to merge the fleet departments for Peugeot and Citroen. ROI offered support in the transitional period through a variety of projects including CRM synchronization solutions, territory remapping, data management and relationship management.


Honda UK: Three times and not luck!

Honda was ROI’s first manufacturer contract back in 2005 and since then they have been to Tender three times to re-evaluate whether we are still the right partner. In the most recent competitive pitch, ROI was against five other companies in a three3-stage process.

ROI demonstrated that we are constantly looking for ways to improve our service to clients, including Honda; through new techniques, technology and constantly upskilling our people. Many of our new innovation and ideas has come through working with Honda to constantly drive sales and quality up but at lower cost.


UK’s Largest Fleet Dedicated Business Centre: Volkswagen Group

After probably the toughest and longest pitch process we have ever entered into, ROI finally secured the contract for supporting all five VW Group brands fleet departments with a fully integrated business centre.

This contract had a number of challenges for ROI:
(a) Advising on how to work with five different brands in a way that gave cost saving and synergy but still brand freedom and direction.
(b) Providing a service from new premises in Milton Keynes where we had no previous presence
(c) TUPE a large group of people and merge with a new team of recruits into our proven processes.
(d) Consolidating over 38 databases and linking with seven different VW systems in a secure manner