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Retailer Gateway
Deliver fleet strategy through your retailer network

Retailer Gateway enables retailers to deliver consistent, professional support to fleet and SME customers. It provides the tools, insight and visibility retailers need, while giving OEMs the control required to deliver exceptional service and grow their SME customer base.

The problem Retailer Gateway solves

Retailers play a critical role in fleet delivery, but without consistent systems and visibility, OEM fleet strategy is executed unevenly across the network.

Corporate fleet service is inconsistent


OEMs lose control of execution


SME growth is hard to scale


Service quality varies by retailer

What Retailer Gateway delivers for OEM fleet strategy

Retailer Gateway enables OEMs to extend fleet strategy into reliable, professional local execution so fleet customers experience consistent, dependable local support.

  • Enable consistent, professional local support for fleet customers

    Retailers have the right visibility and information to support fleet managers and drivers at a local level.

  • Maintain control over how fleet strategy is executed on the ground

    OEMs gain visibility into retailer activity, coverage and responsiveness across the network.

  • Identify gaps in fleet coverage and service delivery

    Resource levels can be monitored to ensure fleet customers are not underserved due to retailer resource issues.

  • Support fleet customers without increasing central headcount

    Retailers to act as an extension of the OEM fleet team, delivering local support through the existing network.

What Retailer Gateway delivers for OEM SME strategy

SMEs represent a significant growth opportunity. Retailer Gateway enables OEMs to scale SME sales through their retailer network whilst maintaining control, consistency and brand standards.

  • Equip retailers to own the SME customer journey end-to-end

    Retailers have access to up-to-date campaign pricing, product information and tools needed to quote, convert and retain SME customers locally.

  • Improve SME lead conversion and follow-up discipline

    Leads are tracked, managed and measured, allowing OEMs to see where opportunities are progressed, stalled or lost.

  • Scale SME sales without linear cost growth

    Retailers act as a distributed SME sales force, supported by digital tools rather than manual oversight.

  • Informed by

    Feeds Insight on retailer activity, coverage and engagement data.

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  • Enabled through

    Provide the local context needed for targeted marketing.

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  • Powered by

    Prioritised human engagement.

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Trust and proof

Retailer Gateway is trusted by over 500 automotive retailers from some of the largest retailer groups.

Secure, compliant and enterprise-ready

Retailer Gateway operates within ROI’s enterprise governance frameworks, including ISO 9001 and ISO 27001, GDPR and PECR compliance, and SAF accreditation.